10 Oct
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Should I Own My Trademark or Should My Company?

  Essentially when looking at how your trademark should be registered – either under your name or your business – there is no fixed answer that will necessary apply to everyone. A trade marks attorney will need to look at your individual circumstances to be able to help you make a decision.  Recent legal decisions… Read more »

09 Oct
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How Long Does a Trademark Last in Australia?

  Registering a trademark is an important, if not crucial, step to preventing others from copying your brand.  There are many considerations you need to be aware of when looking at registering a trademark, and it’s important to know how long your trademark will last for once it’s been approved. A trademark is registered for… Read more »

29 Aug
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How Long Does it Take to Register a Trademark?

  Registering a trademark for your business can be an important milestone when you’re first starting out, and it is a great way to protect your intellectual property as well as your standing in the market place.  Finding out as much as you can about registering trademarks can help to demystify the process, and it… Read more »

29 Aug
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How Do I Protect My Trademark?

  You’ve gone through the registration process, paid the fees, secured your trademark for 10 years – you may think that you’re now finished with the process, however this is only the first step in ensuring your trademark is protected during the time it is registered.   There are a number of rules that you’ll need… Read more »

29 Aug
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How Do I Register a Trademark in Australia?

  Like many of the administrative and legal tasks to owning and running a business, the process around managing intellectual property such as trademarks, copyright and patents can seem a little daunting if you have no prior experience in the area.  For example, you may not even be sure if you need to actively protect… Read more »

29 Jun
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How To Choose a Trademark

Do you need to know how to choose a trademark? It can be hard to design a trademark that is simultaneously distinct and descriptive enough to be eligible for registration. In order to design a truly unique trademark, you might decide to combine a number of elements that, on their own, make weak trademarks, but… Read more »

28 Jun
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How Much Does a Trademark Cost?

It is hard to estimate exactly how much does a trademark cost without first identifying the exact services needed. The following list of costs is based on our own prices as well as the government fees as outlined by IP Australia. We only charge $297 + GST Professional Fees To apply for and register a… Read more »